Ralph Lauren Statistics By Revenue, Sales, Country And Website Traffic

Updated · Mar 17, 2025


TABLE OF CONTENTS
- Introduction
- Editor’s Choice
- Revenue Share of Ralph Lauren By Region
- Ralph Lauren’s Regional Segment Statistics
- By Regional Store Sales Growth
- Distribution Channels Statistics By Region
- By Operating Income
- Ralph Lauren Statistics By Digital Commerce Sales
- Digital Commerce Sales Statistics By Region
- Ralph Lauren Corporation Financial Statistics
- Ralph Lauren Statistics By Sales Channel Revenue
- Website Traffic Statistics By Country
- By Key Sustainability Goals and Achievements
- Recent Product Launches of Ralph Lauren
- Conclusion
Introduction
Ralph Lauren Statistics: Ralph Lauren, a name synonymous with classic American style, boasts a rich history and impressive stats. The company, founded in 1967 by American designer Ralph Lauren, is a global leader in the design, marketing, and distribution of premium lifestyle products.
This statistics will guide you effectively as it includes all current trends and analyses from different insights. Let’s dive into some interesting facts and figures about this iconic brand.
Editor’s Choice
- Ralph Lauren Statistics further states that Ralph Lauren’s real-time net worth is around USD 9.2 billion as of June 21, 2024, which has increased by USD 68 million.
- Ralph Lauren’s revenue for Q1 2024 reached USD 1.57 billion, reflecting a 1.8% increase year-on-year.
- In the same period, the company reported an adjusted EPS of USD 2.34, surpassing the Zacks Consensus Estimate of USD 2.15 and marking a significant increase from USD 1.88 in the previous year. This represents a 24.5% growth rate YoY.
- The adjusted gross margin expanded by 130 basis points to 69.3%, driven by lower freight expenses and a 15% increase in average unit retail (AUR).
- Ralph Lauren’s adjusted operating margin for Q1 2024 improved to 13.7%, up by 100 basis points from 2023.
- The company expects capital expenditures for fiscal 2024 to be between USD 250 to 275 million.
- By the end of 2024, the North American region will have the largest revenue share, 44%.
- On April 1, 2024, Ralph Lauren operated 5,547 distribution channels throughout Europe.
- The total number of employees worldwide in the company will reach around 23,400.
- The total number of website visits to ralphlauren.com in May 2024 was 10.5 million, an increase of 21% from last month. In comparison, it secured a 48.66% bounce rate on the website.
- In May 2024, ralphlauren.com traffic share by the device is followed by desktop (50.31%) and mobile (49.69%).
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(Reference: statista.com)
- Ralph Lauren Statistics further state that in 2024 the North American region will account for the largest revenue share, 44%.
- Europe (30%) and Asia (24%) will be Ralph Lauren’s second and third-largest regions in terms of revenue share.
- On the other hand, non-reportable segments will secure a share of around 2% by the end of 2024.
Ralph Lauren’s Regional Segment Statistics
(USD million) |
Three Months Ended (March 30, 2024) |
Twelve Months Ended (March 30, 2024) |
Net Revenue: |
||
Total | 1,567.9 |
6,631.4 |
North America |
667.7 | 2,950.5 |
Europe | 469.2 |
1,968 |
Asia |
394.3 | 1,566.6 |
Others | 36.7 |
146.3 |
Operating Income: |
||
Total | 323 |
1,483.3 |
North America |
113.5 | 553.6 |
Europe | 111.9 |
464.9 |
Asia |
66 | 335.9 |
Others | 31.6 |
128.9 |
(Source: investor.ralphlauren.com)
By Regional Store Sales Growth
(Reference: statista.com)
- A report published by Statista elaborated that the comparable store sales growth of Polo Ralph Lauren in Asia accounted for by Asia with 10% from the previous year.
- Meanwhile, European and North American sales will grow by 8% and 2%, respectively.
By Shop-within-shops
(Reference: statista.com)
- As of April 2024, the company has operated almost 7,206 shop-within-shops in the European region.
- Additionally, during the same duration, the total number of shops within shops within each North American and Asian region was 6,811 and 1,068, respectively.
Distribution Channels Statistics By Region
(Reference: statista.com)
- In Ralph Lauren Statistics, as of April 1, 2024, Ralph Lauren operated 5,547 distribution channels throughout Europe, and in 2023, it was around 5,339.
- Moreover, in the same period, each North American and Asian region had a total number of Ralph Lauren distribution channels of 3,329 and 802, respectively. In 2023, it was around 3,324 and 612.
By Operating Income
(Reference: statista.com)
- Ralph Lauren’s global operating income is expected to grow by around USD 756.4 million from USD 704.2 million in 2023 to USD 756.4 million in 2024.
- On the other hand, the company’s operating income (in USD million) in previous years was as follows: 2022 (798.4), 2021 (-43.6), 2020 (317), 2019 (561.8), 2018 (498.2), and 2017 (-92.3).
By Gross Profit
(Reference: statista.com)
- Based on Ralph Lauren Statistics, the luxury fashion brand Ralph Lauren’s worldwide gross profit will be around 4.43 billion U.S. dollars.
- Meanwhile, in 2023 and 2022, the gross profit was USD 4.17 billion and USD 4.15 billion, respectively.
- Furthermore, in previous years, gross profits (in billion U.S. dollars) were in 2021 (2.86), 2020 (3.65), 2019 (3.89), 2018 (3.75), and 2017 (3.65).
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Ralph Lauren Statistics By Digital Commerce Sales
(Reference: statista.com)
- To date, the fiscal year 2022 saw the largest sales growth in this period, with an increase of 32% from last year.
- The company’s e-commerce sales grew by 7% in 2023 and will reach 5% by 2024.
- Ralph Lauren’s comparable e-commerce sales growth rate from the previous year was followed by 2017 (-10%), 2018 (-16%), 2019 (9%), 2020 (3%), and 2021 (20%).
Digital Commerce Sales Statistics By Region
(Reference: statista.com)
- As of 2024, in Asia, the substantial growth in Ralph Lauren’s e-commerce will be approximately 19%.
- Meanwhile, the European region’s e-commerce will grow by 11% from last year.
By number of employees
(Reference: statista.com)
- As shown in Ralph Lauren Statistics 2024, Ralph Lauren’s total number of employees worldwide will reach around 23,400.
- Furthermore, total number of people employees in the company from 2009 to 2023 were followed by 2009 (17K), 2010 (19K), 2011 (24K), 2012 (25k), 2013 (23K), 2014 (23K), 2015 (25K), 2016 (26K), 2017 (23.3K), 2018 (23.5K), 2019 (24.3K), 2020 (24.9K), 2021 (20.3K), 2022 (22.2K), and 2023 (23.3K).
Ralph Lauren Corporation Financial Statistics
USD million (except per share data) |
Three Months Ended (March 30, 2024) |
Twelve Months Ended (March 30, 2024) |
Net revenues |
1,567.9 | 6,631.4 |
Cost of goods sold | 524.2 |
2,199.6 |
Gross profit |
1,043.7 | 4,431.8 |
Selling, general, and administrative expenses | 906.6 |
3,600.5 |
Total other operating expenses |
935.9 | 3,675.4 |
Operating income | 107.8 |
756.4 |
Interest income |
20.8 | 73.0 |
Interest expense | 11.6 |
42.2 |
Income before income taxes |
111.5 | 777.4 |
Net income | 90.7 |
646.3 |
Net income per common share: |
||
Basic |
1.41 |
9.91 |
Diluted | 1.38 |
9.71 |
Weighted-average common shares outstanding: |
||
Basic | 64.3 |
65.2 |
Diluted |
65.5 | 66.5 |
Dividends declared per share | 0.75
|
3.0 |
Ralph Lauren Statistics By Sales Channel Revenue
Sales Channel: (USD million) |
North
America |
Europe |
Asia |
Three Months Ended (March 30, 2024) |
|||
Retail | 374 | 208.9 |
368.2 |
Wholesale |
293.7 | 260.3 | 26.1 |
Net Revenue | 667.7 | 469.2 |
394.3 |
Twelve Months Ended (March 30, 2024) |
|||
Retail | 1,915.9 | 971.3 |
1,463.8 |
Wholesale |
1,034.6 | 996.7 | 102.8 |
Net Revenue | 2,950.5 | 1,968 |
1,566.6 |
(Source: investor.ralphlauren.com)
By Number of Retail Store Networks
March 30, 2024 |
|||
North America | Europe |
Asia |
|
Total Directly Operated Stores |
230 | 103 | 231 |
Ralph Lauren Stores | 50 | 44 |
138 |
Outlet Stores |
180 | 59 | 93 |
Concessions | 1 | 27 |
671 |
(Source: investor.ralphlauren.com)
Website Traffic Statistics By Country
(Reference: similarweb.com)
- As explained by Ralph Lauren Statistics, the United States of America had 82.76% of total traffic on ralphlauren.com, up by 17.38%.
- During the same period, other countries recorded the following contribution in total traffic: Mexico = 1.36% (+69.65%), the United Kingdom = 1.23% (+3.71%), Brazil = 1.18% (+65.44%), and India = 1.17% (+37.11%).
- Other countries collectively made around 12.3% of visitor share in ralphlauren.com.
By Device
(Reference: semrush.com)
- The United States of America had 3.5 million users on ralphlauren.com, with a user share of 77.28%. Around 49.49% of these came via desktop, and 50.51% on mobile devices.
- Ralph Lauren Website users make up around 1.8% of Canada’s user base, resulting in 81.63 thousand, of which 46.64% have access to the desktop version and 53.36% to mobile devices.
- In the United Kingdom, the website had 53.95K users and 1.19% user traffic, with desktop and mobile users being 90.14% and 9.86% each.
- Mexico and Ukraine each have around 52.03K and 39.54K users, and their website traffic is around 1.15% and 0.87%.
- Besides, 38.06% of desktop and 61.94% of mobile users in Mexico accessed ralphlauren.com. Meanwhile, in Ukraine, 17.54% of users access the website via desktops and 82.46% by mobile devices.
By Demographics
(Reference: similarweb.com)
- Ralph Lauren Statistics by age group states that the highest number of website users observed is between 25 and 34 years old, resulting in 31.46%.
- Around 18.23% of Ralph Lauren’s website users are aged 35 to 44 years.
- In contrast, 16.31% and 13.43% belong to individuals aged 45 to 54 and 55 to 64, respectively.
- Almost 13.39% of website users are aged from 18 to 24 years.
- 18% of user shares of ralphlauren.com contributed from the age group above 65 years.
- In May 2024, male and female users of ralphlauren.com were 43.73% and 56.27%, correspondingly.
By Traffic Source
(Reference: similarweb.com)
- Ralph Lauren Statistics 2024 also shows that direct search generated the highest traffic rate to ralphlauren.com, 41.38%.
- Almost 28.37% of the share is generated by organic traffic searches, while 21.57% is from paid searches.
- Furthermore, the Ralph Lauren website’s other traffic sources are referral (3.05%), social (2.86%), display (1.9%), and mail (0.87%).
By Social Media Referral Statistics
(Reference: similarweb.com)
- As per Ralph Lauren Statistics, LinkedIn had the highest social media referral rate, with a 55.05% share compared to other social network traffic.
- Pinterest and YouTube each contributed a share of 11.81% and 10.37% on ralphlauren.com.
- Meanwhile, traffic sent by Reddit is 9.4%, and Facebook contributed 6.46%.
- Similarly, the rest of the website’s social networks together captured around 6.55% of the traffic share.
By Key Sustainability Goals and Achievements
- The first Cradle to Cradle Certified® Gold luxury cashmere sweater was introduced in 2024. This is part of Ralph Lauren’s commitment to have five iconic products Cradle to Cradle Certified® by 2025.
- Moreover, aims to offer products made with 100% recycled cotton by 2025.
- Channels for recycling end-of-use 100% cashmere products have been launched alongside growing vintage product offerings.
- In FY23, around 89% of Ralph Lauren’s produced units met at least one sustainable material criterion, up from 77% in FY22. The goal is to achieve 100% sustainably sourced key materials by 2025.
- Ralph Lauren Statistics also show that almost 100% of key wood suppliers for new store interiors will use sustainably sourced wood substrates by 2025. As of FY23, 37% of suppliers have committed to this goal.
- By the end of 2030, Ralph Lauren has committed to reducing absolute Scope 1, 2, and 3 greenhouse gas emissions by 30%.
- Currently, renewable energy attribute certificates account for 8% of global electricity use, and efforts are being made to increase this through power purchase agreements.
- However, the goal is to power all owned and operated offices, distribution centers, and stores with 100% renewable electricity by 2025.
- Ralph Lauren’s total water use across its operations and value chain will be reduced by 20% from an FY20 baseline by 2025 and a 25% reduction in 2024.
- Ralph Lauren Statistics account for the total number of women in factory leadership roles being at least 25% two years ahead of schedule, contributing to gender parity in its supply chain.
- In the United States of America, the Ralph Lauren Corporate Foundation committed USD 25 million to expand or establish five cancer centers.
Recent Product Launches of Ralph Lauren
- Ralph Lauren x Zepeto was announced on August 25, 2021, and continued to be significant in 2024.
- The RL 888 Handbag Collection, launched in the second quarter of fiscal 2024, includes various styles, such as crossbody and top handle designs.
- On June 18, 2024, the company also unveiled the Opening and Closing Ceremony Parade uniforms for Team USA for the Paris 2024 Olympic and Paralympic Games.
- In fiscal 2024, Ralph Lauren launched exclusive collections for events like the U.S. Open, Wimbledon, and the Ryder Cup.
- The brand has been active in the digital and esports sectors, launching collaborations such as the Ralph Lauren x Bitmoji collection and partnering with G2 Esports to outfit an esports team.
Conclusion
In conclusion, Ralph Lauren has woven itself into the fabric of American fashion. From a single man with a vision for unique neckties, it’s grown into a multi-billion-dollar global brand. Looking ahead, Ralph Lauren seems well-positioned for continued success. Their ability to balance heritage with modern trends, combined with their growing online presence and eco-conscious efforts, ensures a bright future for this iconic American brand.

Pramod Pawar brings over a decade of SEO expertise to his role as the co-founder of 11Press and Prudour Market Research firm. A B.E. IT graduate from Shivaji University, Pramod has honed his skills in analyzing and writing about statistics pertinent to technology and science. His deep understanding of digital strategies enhances the impactful insights he provides through his work. Outside of his professional endeavors, Pramod enjoys playing cricket and delving into books across various genres, enriching his knowledge and staying inspired. His diverse experiences and interests fuel his innovative approach to statistical research and content creation.