Instant Pot Statistics By Revenue, Sales, Features, Number Of Instant Pots Owned, Models And Top 5 Dishes Cooked In Pot
Updated · Mar 19, 2025
TABLE OF CONTENTS
Introduction
Instant Pot Statistics: The Instant Pot company, though relatively young, has revolutionized the way many people cook. Founded in Canada in 2010, the company rose to prominence with its flagship product, the Instant Pot – a multi-functional electric pressure cooker. These Instant Pot Statistics will explore the various insights by segments. The Instant Pot’s success lies in its ability to simplify cooking. It combines the functionality of a pressure cooker, slow cooker, rice cooker, steamer, yogurt maker, and more, all in one appliance.
This versatility appeals to busy individuals and families seeking to streamline their kitchen routines. Pressure cooking, a key feature, drastically reduces cooking times, allowing for faster preparation of traditionally slow-cooked meals like stews and beans.
Editor’s Choice
- Compared to conventional methods, Instant Pot Mini is likely to reduce overall cooking time by 50%.
- More than 85% of mini instant pot model users said they recommend using it for convenience.
- The Instant Pot mini helps with cooking functions such as slow cookers, rice cookers, pressure cookers, sauté pans, yogurt markets, and warming food.
- The inner pots are built with stainless steel and are dishwasher safe.
- According to a survey conducted by CorrieCooks, the majority of Instant Pot users said they only need one pot. In addition, 18.1% said they require at least two pots.
- The pressure cook function is the most popular among users, with 96.6% using it regularly. Saute and slow cooking are the most used functions, respectively.
- Approximately 40% of consumers use it primarily for meal preparation.
- According to Worldmetrics.org, instant pot models are available in more than 10 different 3-quart sizes.
- The smallest pot weighs around 8 pounds.
- The most cooked dish in Instant Pot is chicken, with more than 80% of consumers doing it. In addition, beef and soup are popular choices among 67.4% and 62% of users, respectively.
General Instant Pot Statistics
- More than 85% of mini instant pot model users said they recommend using it for convenience.
- Instant Pot is famous among college students living in dorms because of its versatility and size.
- Instant Pot Statistics show that, compared to conventional methods, Instant Pot Mini is likely to reduce overall cooking time by 50%.
- According to Worldmetrics.org, instant pot models are available in more than 10 different 3-quart sizes.
- Instant Pot Statistics by demographics show that young professionals and small-family households are likely to prefer small instant pots.
- Approximately 40% of consumers use it primarily for meal preparation.
- Instant Pot Statistics report that Instant Pot mini cook rice within 12 minutes.
- According to survey results by Cooriecooks, 69.2% do not use slow cook function, while 31.8% said the opposite.
Instant Pot Statistics By Features
- The smallest pot weighs around 8 pounds.
- The Instant Pot mini helps with cooking functions such as slow cookers, rice cookers, pressure cookers, sauté pans, yogurt markets, and warming food.
- The inner pots are built with stainless steel and are dishwasher safe.
- On average, Instant Pot Statistics show that the mini 3 Quart cost around $60 to $80.
Number Of Instant Pots Owned
(Source: corriecooks.com)
According to a survey conducted by CorrieCooks, the majority of Instant Pot users said they only need one pot. In addition, 18.1% said they require at least two pots. At least 1.4% voted for having owned more than three pots, whereas 4.3% of consumers need three pots.
Top 5 Dishes Cooked In Pot
(Reference: corriecooks.com)
The most cooked dish in Instant Pot is chicken, with more than 80% of consumers doing it. In addition, beef and soup are popular choices among 67.4% and 62% of users, respectively. Nearly 50% cook rice and more than 51% prefer to cook pork.
Most Popular Instant Pot Function
(Reference: corriecooks.com)
The pressure cook function is the most popular among users, with 96.6% using it regularly. Saute and slow cooking are the most used functions, respectively. Furthermore, 20.3% and 19.4% said they also use air fry and steam.
Instant Pot Statistics By Models
| Model name | Features |
| Instant Pot RIO | 7 in 1 multi-use programmable pressure cooker |
| Instant Pot Viva | 9-in-1 multi-use programmable pressure cooker |
| Instant Pot Aura Pro | 10-in-1 multi-use programmable slow cooker |
| Instant Pot Gem | 8-in-1 multicooker |
| Instant Pot Ultra | 10-in-1 multi-use programmable pressure cooker |
| Instant Pot Lux | 6-in-1 multi-use programmable pressure cooker |
| Instant Pot Duo Plus | 9-in-1 multi-use programmable pressure cooker |
| Instant Pot Duo Nova | 7-in-1 multi-use programmable pressure cooker |
| Instant Pot Smart Wifi | Multi-use programmable pressure cooker with control over WiFi |
| Instant Pot Duo Crisp | 11-in-1 multi-use programmable pressure cooker and air fryer |
| Instant Pot Duo | 7-in-1 multi-use programmable pressure cooker |
| Instant Pot Duo Evo Plus | 10-in-1 multi-use programmable pressure cooker |
(Source: wikipedia.org)
Product Information Of Instant Pot Company
Instant Pot is a well-known brand specializing in multi-functional pressure cookers and kitchen appliances. The company’s flagship product, the Instant Pot, is a multi-cooker that combines several kitchen appliances into one, including a pressure cooker, slow cooker, rice cooker, steamer, sauté pan, and yogurt maker. This versatility has made Instant Pot extremely popular among consumers looking for convenient and efficient cooking solutions.
Key Products
- Instant Pot Duo: One of the most popular models, the Duo offers seven appliances in one, with 14 built-in smart programs to handle tasks from pressure cooking to making yogurt.
- Instant Pot Duo Plus: This is an upgraded version of the Duo with additional features, such as a sterilizer and an improved LCD screen.
- Instant Pot Ultra: This model offers more customization options and precision, with features like altitude adjustment and a steam release reset button.
- Instant Pot Max: Known for its high-pressure settings, the Max can achieve up to 15 psi, making it ideal for pressure canning.
- Instant Pot Duo Crisp + Air Fryer: This product combines the functionalities of a pressure cooker and an air fryer, allowing for a variety of cooking methods, including air frying, roasting, and baking.
- Instant Pot Pro: Targeted at more advanced users, offering additional features and improved performance for more complex recipes.
Recent Developments
Instant Pot has continued to innovate and expand its product line. In 2024, the company introduced the Instant Pot Pro Plus and the Instant Pot Duo Evo Plus, both featuring enhanced user interfaces and improved safety mechanisms. The Pro Plus model includes a larger and more intuitive LCD screen and new cooking programs tailored for international cuisines.
In addition to new product releases, Instant Pot has also made significant strides in integrating smart technology. The Instant Pot Smart WiFi model allows users to control the cooker remotely through a mobile app, offering convenience and precision in cooking.
Company Status: Active Or Bankrupt?
As of 2024, Instant Pot is still actively operating and has not declared bankruptcy. The company continues to see strong demand for its products, driven by its reputation for reliability, versatility, and innovation. Instant Pot’s parent company, Instant Brands, has been expanding its market presence globally, leveraging Instant Pot's strong brand equity to introduce new kitchen appliances and tools.
Financial Performance
Instant Pot, under Instant Brands, has shown steady growth. The company reported a significant increase in revenue in 2023, reaching approximately $700 million, up from $600 million in 2022. This growth is attributed to the successful launch of new products and increased consumer interest in home cooking appliances.
Market Trends And Future Outlook
The market for multi-functional kitchen appliances is expected to grow by 10% annually over the next five years. Instant Pot is well-positioned to capitalize on this trend, given its strong brand recognition and continuous product innovation. The company is also focusing on sustainability, with plans to incorporate more eco-friendly materials and energy-efficient technologies in their future products.
Conclusion
In conclusion, the Instant Pot company has demonstrably changed the home cooking landscape. By offering a convenient, versatile, and healthy cooking solution, they have captured the hearts (and stomachs) of millions. As they navigate the competitive landscape, continued innovation and customer focus will be crucial for the Instant Pot to remain a kitchen staple for years to come, as proven by Instant Pot Statistics.
Instant Pot remains a robust player in the kitchen appliance market, continuously adapting to consumer needs and technological advancements. The company’s focus on innovation and product quality positions it well for future growth.
Pramod Pawar brings over a decade of SEO expertise to his role as the co-founder of 11Press and Prudour Market Research firm. A B.E. IT graduate from Shivaji University, Pramod has honed his skills in analyzing and writing about statistics pertinent to technology and science. His deep understanding of digital strategies enhances the impactful insights he provides through his work. Outside of his professional endeavors, Pramod enjoys playing cricket and delving into books across various genres, enriching his knowledge and staying inspired. His diverse experiences and interests fuel his innovative approach to statistical research and content creation.
